Ira Losco releases ninth single “You Did It Again”
You did it again and the backing clip directed by Steven Levi sees Ira Losco playing many different roles, which was the main story behind his last sold-out concerts at the majestic Manoel Theater.
Losco has talked about juggling many roles in life and this is also highlighted in the music video for the orchestrated single.
The song is about closing a final chapter in a dysfunctional relationship. Its ironic lyrical content pairs well with the musical production of Howard Keith who also mixed the track at Jagged House Studios.
“The frame of the video is a beautiful theater, I felt that this release had to coincide with my concert which took place a week ago. At a time when the arts have been hit so hard by the pandemic, I wanted to showcase our beautiful theaters and have so much talent in my cast. I urge people to continue to support local talent and listen to local music, ”Losco said.
In her recent post, the singer mentioned that life without art is life without color and also dedicated the video to everyone working in the arts.
“Finally, my new clip after seven months. There is no denying that these two years have been difficult for our industry, but I have every intention of planning more concerts and new releases. We should not allow our current grim realities to interfere with our quality of life.
She continued, “I honestly dedicate this to everyone who works and studies in the arts and entertainment, as well as to all audiences and to those who support our work in any way. Life without art is life without color.
The new single and the music video are available on all digital portals as well as on Ira Losco’s YouTube channel www.YouTube.com/iralosco.
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